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A refreshed range of new and improved dishes, shaped by customer insight and Chef expertise. 
New Additions

A selection of new dishes, developed in response to customer feedback.

New 1 - Salmon Fingers 3
Jumbo Salmon Fingers 
New 2 - rice pudding 3
Coconut Rice Pudding
New 5 - katsu sauce 2
Katsu Curry Sauce
And more to discover...
Improved favourites

A selection of dishes improved to enhance flavour and texture.

improved 4 - mushy pees
Mushy Peas

Made with crushed green peas for a fresher taste and vibrant colour. Naturally high in fibre and protein.

improved 5 - custard
Custard

Enhanced for a fuller flavour, with increased protein and a silkier texture.

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Apricot Crumble

Made with 50% apricot, lower in sugar and naturally higher in fibre from fruit and oats.

And more to discover...
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Our Spring | Summer 26 Brochure

The meals shown above are a curated selection from the range. Download the brochure to explore the full range, including detailed product, dietary and allergen information.

You Asked, We Listened
Customer feedback has directly shaped this launch. For Spring | Summer 26, we've focused on:

Taste Driven Innovation

As tastes continue to evolve, it's important that our product range does too. We're introducing new flavours that feel fresh and exciting, whilst remaining familiar.

Refined Quality Standards

Recipes have been refined to improve flavour and texture, including updates to familiar favourites such as mushy peas and custard, with a focus on quality ingredients.

Improved Dessert Nutrition

A number of desserts have been improved to support better nutritional balance, with more fruit included, while maintaining great taste.

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Hear from Our Head Development Chef

In this short video, Jethro shares the thinking and development behind the range, and how the team refined dishes to deliver greater consistency, nutrition and choice.

Meet the Chefs

Every meal begins in our Wiltshire Kitchens, where our award-winning Chefs Phil Rimmer and Jethro Lawrence bring their culinary expertise to each recipe, honed through years in the UK’s top kitchens, including cooking for royalty and training under a Michelin-starred chef. They ensure every meal is both delicious and nutritionally balanced.

Working closely with our Dietitian and Nutritionists, they refine each dish through careful tasting and testing before it’s scaled up for production, making sure every meal meets high standards. Their passion and expertise turn every recipe into a meal we’re proud to serve.

 

jethro & Phil 2-1

The Ingredients Behind Our Meals

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Alec Jarrett Meat

Alec Jarrett is a family business, trading since 1926. Based in the West Country, not far from our kitchens, they use over 800 acres of prime agricultural countryside to guarantee the quality of their meat.

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Yorkshire Greens

Yorkshire Greens are one of our vegetable suppliers, providing us primarily with peas and carrots. They take an impressive approach to improving its environmental impact by having a carbon-neutral processing and packing facility.

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Sustainable Fish

All the fish we use in our Wiltshire kitchens is sustainable, as specified by the Marine Conservation Society, also, 100% of the wild fish we source comes from a fishery that has been independently certified to the Marine Stewardship Council's (MSC's) standard for a well-managed and sustainable fishery.

FAQs

Explore the FAQs below for key information about the Spring | Summer 26 launch.
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www.apetito.co.uk

0117 463 3563

education@apetito.co.uk

Canal Road, Trowbridge, BA14 8RJ